Strike is a Dubai-based SPORT EQUIPMENT TRADING L.L.C. specializing in sports
equipment for various activities, focusing on the growing padel community. We offer
a comprehensive range of products, including padel rackets, apparel (t-shirts, shorts),
bags, shoes, and more. We aim to empower athletes and enthusiasts by providing
quality products, expert advice, and exceptional customer service, fostering a vibrant
sporting community in Dubai.
Vision: To be the leading provider of quality sports equipment and a hub for the
sporting community in Dubai.
Mission: To empower athletes and enthusiasts by providing quality products, expert
advice, and exceptional customer service.
Primary: Padel community (growing sport in Dubai)
Secondary: General sports enthusiasts
Market Size and Trends: The Dubai sports market is expanding, driven by
government initiatives and growing health awareness. Padel, specifically, is
experiencing a surge in popularity, presenting a significant opportunity.
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• Increase brand awareness within the Dubai sports community, particularly among
the padel enthusiasts.
• Drive traffic to the online platform.
• Generate leads and convert them into paying customers.
• Build customer loyalty.
Online Presence:
• Develop a user-friendly and informative website showcasing products, providing
expert advice, and facilitating easy online purchases.
• Establish a strong social media presence (Instagram, Facebook..etc) with engaging
content, including product demonstrations, tutorials, athlete testimonials, and
community events.
• Utilize social media advertising to target specific demographics and interests.
• Implement search engine optimization (SEO) strategies to improve website ranking
for relevant keywords.
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Partnerships and Collaborations:
Partner with local sports clubs, coaches, and organizations to offer discounts, host joint
events, and reach a wider audience.
Collaborate with social media influencers in the sports and fitness space to promote
products and build brand credibility.
Content Marketing:
Create informative and engaging blog posts, articles, and videos related to padel, sports
training, and healthy living.
Conduct webinars and workshops on various topics related to padel, attracting potential
customers.
